Largely driven by Vine and Instagram videos, a new kind of content marketing has now been established: the short-form social video. This means super-snappy video: just six seconds for Vine, 16 seconds for Instagram. And it comes with social media sharing elements baked right in, not bolted on. Vine is owned by Twitter, so videos […]… Read more
Let’s get our heads together
Explore the latest marketing thinking, discussions, news and resources from The Crocodile’s team of insatiable bloggers.
We hope you’ll find that we’re on your wavelength when it comes to results-focused marketing.
Let’s get one thing straight – Marketing Automation is awesome technology. As a tool to support the development and progression of leads; as an enabler between marketing and sales functions; and as a rallying point for results-focused marketing activity, MA is where it’s at – and no buts. But…. Let’s not forget that much of […]… Read more