Global storage technology giant EMC provides a diverse range of information management solutions across multiple vertical markets – including for the Oil and Gas industry. EMC’s challenge to The Crocodile was to rationalise their extensive end to end offering in a visually engaging way that could be used to build interest and opportunities at live events.
We created an iPad App that can be use to initiate conversations and quickly demonstrate the breadth of offering EMC has within the sector to multiple audience types. The solution is visual, engaging and neatly packages a complex, multi-layered solution set.
The app proved to be a hit at the major European Oil & Gas event in Vienna, with EMC sales people requesting duplication of this model into other vertical business sectors.