Ros Gray joins as Content Director

Ros Gray joins The Crocodile as Content Director, bringing a breadth and depth of experience with market leading brands such as Vodafone, Toyota, Sage, and Microsoft.

She joins the team alongside Nick Watmough, Creative Director and Oli Budworth, Head of Strategy. Supported by 60+ other Crocstars across digital, design, social, and paid media. We think this is the strongest blended team in the industry, capable of challenging B2B norms with fierce thinking, fearless work – and a family of inspiring, bold clients.

Managing Director, Jason Talbot says; “Ros is an exceptional talent and great presence within the agency. She won’t accept mediocrity and just has a knack for creating content that gets to the nub of complex propositions but with a human perspective. Combine this with our talent for building compelling brand strategies and ideas, and we have something very unique and unexpected to offer the B2B sector”.

Content Director, Ros Gray says; “The Crocodile is a really exciting place to do content. The mix of in-house media, digital and development skills means that bright ideas are carried all the way through to customer experiences. I couldn’t be more excited to see what we can do for our clients.”

Connected Customers with ServiceNow

Award season is always a good benchmark for gauging our ability to deliver effective industry-recognised campaigns.

This year our work with the talented team at ServiceNow has achieved six nominations in total with The Drum B2B Awards in the USA and The B2B Marketing Awards in the UK.

As specialists in CX, our nominations across Best Customer Experience, Best Use of Data/Insight, Best Use of Technology and Best Digital Campaign clearly demonstrate the strength and purpose of The Croc’s Connected Customer methodology.

This year’s nominations have been made possible by the dedication and effort of the insightful and ambitious team at ServiceNow and the fierce thinkers at The Croc.

Good luck to everyone shortlisted for the virtual ceremonies in November.